Here is an ad that shows the repeat run collections of “Illu Illaau”(1972), when it was released in Aug 1985 at Kesari Theatre, Eluru. Its 11 days collections were a fraction short of the first week revenues of Chiranjeevi’s “Chattamthoo Pooratam“, which was released in Jan 1985 (second image)!

ILLU_Elu

Chattam_Elu

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